BOARDIES© Swimwear hits the beaches of Dubai!

Boardies©, a premium swimwear brand from the UK has launched its Summer 2025 collection in the Middle East. Specially selected styles from the brand's Mens swimwear range can now be found in one of Dubai's top beach club destinations, Bebeach at Dubai Harbour. More retail partners are to follow.

Boardies© celebrates a world of creativity, travel and good times. The brand's unique designs are created in-house and are influenced by expereinces from around the world and the people and places that inspire, expressing originality, positivity and confidence. Retail partners of the brand include some of the world's most prestigious premium multi-brand Department Stores such as Selfridges, Harvey Nichols and Harrods in London.

For Summer 2025, Boardies© celebrates its 10 year anniversary. Over the decade it has grown to be a brand leader and innovator in swimwear design.

Boardies© super cool Kids and Mens swimwear is proudly presented locally by Collaborate! Sport+Style.